Earthley's 2025 Goals
Here at Earthley, we are so excited about 2025. We have spent the last few years working a lot inside the company - growing our production process, building our team, and preparing ourselves to be a "bigger" company.
This is not easy, because we have done this while remaining true to our values. We will not take on debt or outside investors. We will not sell out. Everything we have built has been based on the organic growth of the company and reinvesting in ourselves.
We are now ready to take this company to the next level! And in the spirit of transparency, we are sharing some of our key 2025 goals with all of you!
Our 2025 Goals
We will keep this page updated throughout the year. Come back and see what we've accomplished and upcoming dates for future projects!
Subscribe and Save – coming January 17th
Finally, it’s almost here! Subscribe and Save is coming this month. You’ll be able to put your favorite products on auto-ship to ensure you never run out – and save money while doing it! (And yes, you can still buy items just once. You get the choice which works best for you!)
Our Subscribe & Save program is built to keep our products as affordable as possible while making sure you get your items when you need them. No more running out of your favorites!
New Website Features – coming spring 2025
We’ll be adding several new features in the coming months! These features will make our new website (launched in August 2024) even better.
Features will include:
- Saving payment methods
- Wish list
- Sharing carts
- New quizzes
- In-store pick up (order online and pick up in our Columbus, OH store)
- and more!
Expanded Affiliate Program – coming spring 2025
We’re adding new features to our affiliate program – which we call our Earthologists. This program offers a 15 - 20% commission on sales. But we're going to add even more to it this year!
- A new dashboard
- Pre-written content
- Graphics
- Expanded cookie length (90 days)
- Permanent (but lower %) commission on subscribe and save orders
- ...and more!
New Labels – coming spring 2025
We’re updating our labels to make them even prettier and easier to use! You’ll see a full supplement facts panel on our tinctures and simpler directions to use. We are very excited about the new look and we'll share sneak peeks soon!
Spring Into Health Retail Event
We are so glad to be a part of the Columbus, OH community and it's important to promote health at home. Look for details on our "Spring Into Health" event, coming soon! (And if you're another local business owner who supports natural health - let's talk!)
New Curricula – coming throughout 2025
We support homeschooling and teaching the natural health to the next generation! We have had curricula for the last few years, but we are expanding that selection this year. The first couple will be Green Family-themed to match our children’s books! All about how to make salves and tinctures at home, with lessons on several herbs and recipes to follow that are safe and easy for kids to make.
New Earthley App
Another long-requested feature, we plan to develop an app so you can easily order your favorite products from your smart phone!
New Products – coming summer/fall 2025
Our R&D team is busy working on several new items. These include:
- New scents for top selling products (Mineral Deodorant, Good Night Lotion, Whipped Body Butter)
- New tinctures (lymphatic support and others)
- Toothpaste
- Makeup (we're working on the most natural makeup line on the market)
- Functional foods
Be sure to watch for updates on what will launch later this year (and when)!
New Store! – coming fall 2025
Yes, we’re beginning store #2! Stay tuned to find out where it will be….
We are very excited about these goals and hope you are, too!